Building Wealth in Alignment With Your Life and Values, with Lee Caraher

Building Wealth in Alignment With Your Life and Values, with Lee Caraher

Episode 25

38:30

Lee McEnany Caraher is the CEO of Double Forte PR & Digital Marketing, a national agency headquartered in San Francisco, with offices in New York. An acclaimed communication strategist, Lee is known for her practical solutions to big problems. Her company works with some of the top consumer lifestyle, digital life, technology, and wine brands in the country. Lee serves on the board of directors for the Public Relations Council, the national association for public relations agencies.

Lees the author of Millennials & Management based on her experience with epically failing and then succeeding at retaining Millennials in her business. Her second book, The Boomerang Principle: Inspiring Lifetime Loyalty From Employees provides a practical guide to building positive, high-performing workplaces.

Lee has a reputation for building cohesive, high producing teams who get a lot done well and have fun at the same time. She is a straight talker who doesn’t hold too many punches, although she does her best to be pleasant about it. Her big laugh and sense of humor have gotten her out of a lot of trouble.

She started her career in communications in Boston and then moved to California, working with high-profile and groundbreaking companies along the way. She moved to the Bay Area in 1995 to serve as the Vice President of Corporate and Consumer Communications at the $1.6 Billion SEGA of America. She then served as Executive Vice President of The Weber Group and Founder and President of Red Whistle Communications, both Interpublic companies.

Lee is active in the community and currently serves on the Executive Committee for Farm Technology Days 2020, and on the Public Advocates Board of Governors. Previously Lee served as vice-chair of the Board of KQED Public Media, Executive Committee for the Grace Cathedral Board of Trustees, Chair of the Board for Community Gatepath, Menlo Colleges Board of Trustees, and was the founding Chair of the Board for the St. Pauls Choir School. She consults with other non-profits on effective board organization and practices.

A graduate of Carleton College, with a degree in Medieval History, which she finds useful every day, Lee lives in Western Wisconsin with her husband, two sons, a blind cat, and an energetic dog. She splits her time between San Francisco, New York, and Eau Claire, Wisconsin.

What You Will Learn:

Lee’s journey into PR and Marketing
How different generations approach work and function in the workplace
What building wealth means to Lee
How Lee’s family and home life have influenced the way she approaches business
Why all business owners should be focused on culture
How to build a great culture within your own company
How Lee makes her life work so that she can work
How women can build wealth by sharing what they’ve learned as female business leaders

Resources: