Debbie Allen is an acclaimed authority on how to establish yourself as an expert in your field. She’s an internationally recognized professional speaker who specializes in business growth and positioning for experts. Debbie has been a business mentor for over 25 years and is the best-selling author of the book, “Success is Easy.”

Debbie's entrepreneurial journey began early in life. After completing high school, she purchased a portion of her family's rental car business, which she grew from a small fleet of five vehicles to an impressive 250 cars, campers, and trucks. Her early experiences taught her that success is not only achievable but also easy to attain.

As Debbie's career progressed, she discovered her calling as a business mentor, focusing specifically on training her clients to establish themselves as successful experts. So, what does Debbie suggest to effectively position yourself as an expert?

1. Wise and strategic investment: Business takes investment to grow. Outsource what you can, and focus on what you're good at.
2. Leverage your experience: Many people try to go too “general” when starting a business. Instead, hone in on what you're truly an expert at.
3. Be open to opportunities: Successful entrepreneurs aren't lucky. They're always looking for new opportunities and capitalizing on them. 

On this episode of the Money Loves Women podcast, join Dr. Deborah Ekstrom and Debbie Allen to learn how to successfully network and build a successful career. You'll discover Debbie's take on the importance of business coaches and mentors and how releasing self-sabotage can ramp up your success.

Topics Discussed:

• Expert Positioning
• Entrepreneurship
• Networking
• Business Challenges 
• Building your Business
• Finding Success

Resources: 

• Success is Easy, by Debbie Allen
• Expert Positioning, by Debbie Allen
• Confessions of a Shameless Self Promoter
• Debbie Allen’s LinkedIn

For more information on how to achieve financial freedom, personal mastery, and professional success, please visit https://moneyloveswomen.com/.